The Vancouver Canucks are making a significant and controversial change to their ticketing structure for the upcoming season,
and fans are not happy about it.
The organization is reportedly discontinuing quarter-season ticket packages, a move that has sparked outrage among longtime supporters.
A Long-Standing Ticketing Tradition Ends
For nearly three decades, the Canucks have offered three different season ticket options: full-season packages covering all 43 home games, half-season plans including 22 games, and quarter-season packages featuring 10 to 11 games. However, as the team moves forward, it appears that the quarter-season option will no longer be available.
Although the Canucks’ official website still lists all three ticket plans, fans who have inquired about purchasing quarter-season packages have been informed that they are no longer being offered. Instead, the team is rolling out something called “partial packages,” which they claim will provide a “similar experience” but with a different structure.
Lack of Transparency Frustrates Fans
While the Canucks have introduced these new partial ticket packages, very little information has been made available about what they entail. Fans have attempted to reach out for clarification, but the team has not responded to inquiries.
The lack of transparency has fueled speculation and frustration among supporters who have relied on quarter-season packages for years. These ticket plans have been a popular option, allowing fans to attend a select number of games without committing to a half or full-season membership.
This move follows another unpopular decision last summer when the Canucks removed the highly sought-after Toronto Maple Leafs game from the quarter-season packages. That change was widely seen as a way for the organization to increase single-game ticket sales for their most expensive matchup of the season.
The Benefits of Season Ticket Memberships
Season ticket holders enjoy various perks, including discounted ticket prices, priority access to playoff tickets, and exclusive team events. Quarter-season ticket holders, despite purchasing a smaller package, have also benefited from these advantages.
The quarter-season plan, previously known as “Ice Paks” when introduced in 1995, has long been a popular option among fans. However, with the elimination of these packages, many supporters feel that they are being pushed aside in favor of more profitable ticketing strategies.
Grandfathering in Existing Members
According to reports, existing quarter-season ticket holders are being given the option to renew their memberships, but new buyers will no longer have access to this plan. Additionally, if a current member chooses to opt out, they will not be able to purchase a quarter-season package in the future.
A Reddit user named ‘shadownet97’ shared their experience, saying, “I opted out of my 25-26 quarter season membership and got the acknowledgment email today. I wasn’t expecting for them to remove quarter season for new members or if I decided to opt in again in the future.”
This revelation has only added to the frustration among fans who feel that their options are being unfairly restricted.
Price Increases Add to Fan Outrage
In addition to removing quarter-season packages, the Canucks have also announced ticket price increases for next season. The timing of these changes has further angered supporters, especially given the team’s disappointing performance in the 2024-25 campaign.
Despite making the playoffs the previous year, the Canucks have struggled this season, posting the second-lowest number of home wins in the entire NHL. Many fans believe that increasing ticket prices while the team underperforms is a blatant cash grab by the organization.
Lack of Response from the Canucks
Fans and media outlets have attempted to reach out to the Canucks for further comment on this issue, but as of now, the team has not released an official statement. The silence from the organization has only intensified fan frustration, as many feel their concerns are being ignored.
As the Canucks move forward with these ticketing changes, it remains to be seen how the fan base will respond. However, with mounting dissatisfaction over price hikes, declining team performance, and the loss of quarter-season memberships, the organization risks alienating some of its most loyal supporters.
